Huhtamaki announces ‘95% renewable’, ‘biobased’ ice cream packaging with educational QR technology

Huhtamaki has launched its new ICON paper packaging technology

Primarily designed for ice cream containers and lids, with QR codes providing North American consumers with additional information about sustainability.

A supposed combination of water-based barrier coating with SFI-certified paperboard results in a total of 95% renewable biobased material – thus making the packaging just as recyclable as folded carton packaging, the company suggests.

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