Quadpack completes mono-material wooden packaging range for beauty products
‘The artist in me wanted to create something unique’: James Charles reveals Painted make-up launch details
Brand image is a matter of trust
By illuminating your brand’s soul, you can make your products shine on the shelf. Easyfairs’ Naomi Stewart explains that branding ultimately dictates the level of their success.
Food packaging that is a buffet for the senses
Thinking about packaging from a multi-sensory perspective can lead to a persuasively immersive consumer experience, writes Easyfairs’ James Montero-MacColl.
Revolutionising Packaging with Reuse Solutions
London Packaging Week is just around the corner, and one of the most anticipated speakers is Ben Patten, the visionary founder of Get Dizzie, a pioneering company that is transforming the packaging landscape through its innovative approach to reusable packaging.