Neil Farmer, Founder, Farmer Associates
The global packaging market is evolving. Brands are recognising the advantages of using intelligent, connected packaging. Packaging producers are now offering solutions that combine digital technologies with greater sustainability. The industry is facing the challenge of meeting demanding targets for the use of recycled plastic materials. It also needs to produce flexible packaging with fewer polymers, to help increase recyclability. The need for more recycled materials is one of the factors driving the implementation of deposit return systems in the UK. Exciting new packs and materials are now being developed but how well is the sector communicating its message to the world? Neil will investigate all these points and more in his extensive presentation.