Pollard Boxes has designed and produced a new slipcase for weight loss specialist Universal Contour Wrap that has helped to re-adjust the brand’s position within the beauty sector as a more luxury, premium product.
Universal Contour Wrap has been a trusted inch loss brand for nearly 25 years. As part of a re-positioning of the brand, the company was seeking an outer pack for its home care range that conveyed the up-market nature of the product and which would create impact and attention on-shelf in beauty salons.
In order to accommodate the large plastic container that holds the various elements of the product, Pollard devised a tall and deep portrait-style box, manufactured on its recently-installed fully automatic Emmeci MC2012 MEB machine that is capable of producing boxes and slipcases up to 330mm deep.
