Marrying Innovation and Sustainability: Eviosys Launches Revolutionary Metal Closure ‘Horizon’ Enabling Brands to Adopt Mono-Material infinitely recyclable Packaging.
The new metal lid is industry leading, offering the dry food sector an infinitely recyclable packaging solution for the whole can, previously dominated by plastic. Eviosys’ innovations continue to support brands to a more sustainable future.
The first of its kind, Horizon has the potential to make plastic overcaps a relic of the past. The new shallow metal overcaps are infinitely recyclable and ultra-lightweight, meaning fewer raw materials are needed, benefiting the environment.
Horizon will provide a visually appealing and sustainable product whilst maintaining optimal product protection for dry storage cupboard essentials. Fully customisable, Horizon brings any dry product packed in metal cans a seamless look and feel and tins become easily stackable for maximum efficiency, creating more space in consumers’ homes.
According to Greenpeace1, The British Plastics Federation estimates that 46% of the UK’s plastic waste is incinerated, 19% is exported, and 17% ends up in landfill. Through Horizon, Eviosys is facilitating the removal of environmentally harmful single-use plastic, replacing it with 100% recyclable fully metal packaging.
In a recent consumer survey* by Eviosys, 81% of Europeans said they care about the environment, with 74% considering metal packaging more sustainable than plastic, yet this isn’t being reflected on supermarket shelves.
According to the Environmental Investigation Agency and Greenpeace2, total plastic packaging used by the UK’s biggest supermarkets rose from an estimated 886,000 tonnes in 2017 to 903,000 tonnes in 2018. With Horizon, Eviosys offers brands a product that will satisfy the growing environmentally conscious mindsets of end consumers.
