Drive stand traffic
Rika Kelso
Senior Marketing Executive
James Montero MacColl
Senior Marketing Manager
Ensure success at your stand!
Boost your ROI and drive traffic to your exhibition stand at London Packaging Week 2025.
Our extensive marketing and PR campaign targets senior packaging decision-makers through partnerships with industry bodies, key trade press features, emails, online advertisements, and social media coverage.
As an exhibitor, you receive complimentary marketing tools to attract your ideal visitors, working closely with our team for a targeted campaign.
Your stand package includes these tools at no extra cost. Upon booking, access your ‘My Easyfairs’ login, and for assistance, contact rika.kelso@easyfairs.com.
Your suite of marketing tools:
Learn how we ensure a consistent influx of both quantity and quality visitors with the following marketing tools.
Please note: All exhibitors will be given a unique registration URL, allowing them to track who has registered and attended via their link.
Want to invite your clients?
VIP invitations
Your clients should be attending as your VIP guests. With this service, the VIP invites will appear as if they are coming from you, your clients will benefit from added VIP perks, and they are more likely to attend the event.
Secure postal mailing
Sending postal mailings can be expensive, but ensures your message is read by your target audience. Use the secure mailing tool and we will send up to 100 personalised invitations on your behalf, to your UK database, free of charge, through our mailing house.
Personal email invitations
Generic emails won’t grab your client’s attention but tailoring them is time-consuming. Our team will send you personalised invitations to distribute to your most valued clients, inviting them to visit your stand at the show.
Want to invite your prospects?
Telemarketing
Does your audience prefer a conversation with an actual person? Securely send us your prospect data and our telemarketing team we will provide a concierge call, to up to 100 contacts a day, inviting them on your behalf.
Share with your network
Facebook, Instagram, LinkedIn, Emails, Whatsapp… the list of platforms feels never-ending. Use our community marketing platform to share personalised banners in just 4 clicks!
Event specific content
How much time does it take to create and send well-designed HTML emails? To help speed things up, our team can create editable HTML emails so that you can promote your participation easily through your own email system.
Looking to improve your brand awareness?
Social media exposure
How can you get the word out about your news, product launches, company announcements or participation at an event to an audience who you don’t yet know? Make the most of the community we have built on social media by sharing your news with us.
Buttons & banners
First impressions matter, and often marketing collateral is the first point of contact. Our design team have created personsalised banners, with your stand number, for you to add to your emails, website, signature & social media.
PR exposure
PR can make or break a marketing campaign. Our team can help you get free editorial through our partnered press outlets pre-and-post event. Expand your reach and let the packaging community know about your announcements. Contact rika.kelso@easyfairs.com for more information.
“I believe London Packaging Week has a great impact within the design and packaging community. The overall quality of the exhibitors is very good, and the additional content such as the talks, discussion panels, etc. adds a lot of interest to the show.”
Tiago Russo, Chief Design Officer
The Craft Irish Whisky Company
Enter the VisitConnect portal
VisitConnect is a web app offered to all our exhibitors. It is designed to help exhibitors manage the event journey for their team, collect and qualify connections at events, and share company and product information with their visitors.
With VisitConnect, you can:
- Invite clients, partners, and prospects to join the event.
- Set up questions for your connections that are relevant to your business, and that will help your teams in the follow-up process.
- Make and qualify connections during events, by answering pre-set questions, and adding notes, pictures, and voice memos.
- Review and export connections to share them with your team and manage the follow-up process.
Warning
Beware of Fake List Vendors and Similar Scams!
Easyfairs draws your attention to fraudulent offers of list data and other “services” that you may receive via unsolicited emails.
If you receive such a communication, it is certainly fraudulent and does not come from Easyfairs. Easyfairs never sells visitor data to third parties.
The data provided by these companies is most of the time either inaccurate, incomplete, of poor quality or even fake and/or have been gathered or acquired in contravention of the General Data Protection Regulation (GDPR).
Any use that such companies make of the name Easyfairs or London Packaging Week is without our authorisation and is illegal.
Please do not respond to these emails. On no account should you make any payments to the companies behind them.
Please inform Easyfairs if you receive any such solicitations so we can warn others.