Inspired by the elegance and beauty of the iconic Grey Goose, this presentation packaging for French vodka distiller Bacardi for their VX vodka + cognac blend was designed with a clever dual purpose wrap around door to ensure the pack stands out in the travel retail environment. The use of smooth materials, foil panels and raised varnish creates the look and feel of the grey goose feathers. The presentation of the bottle is made all the more impressive with the use of foil to bounce the reflection of the bottle around the inside of the pack. To finish off the outer features of the pack the iconic goose is precisely embossed to ensure the packs oozes luxury.
